James Tonn
Inspiring + Empowering Disruptive Startups
The Golden Circle
The intention behind my action

My Why
- Inspiring people to understand their unique superpowers
- Empowering voices the world needs to hear
- Disrupting oppressive power imbalances
My How
I invest in and advise startup companies that share my core values. The goal? Exponential growth in profits + impact.
My What
I co-founded my own rapid-growth, highly profitable company and retired from wage work in less than 5 years. Now I co-create positive impact movements with inspired business leaders, using everything I’ve learned along the way.
What I’m Up To For The Next 25 Years

Creating 1,000,000 Exponential Enterprises to Enable Meaningful Living and Expand Human Potential
What I’m Up To Right Now

Ending $100B/year Ad-Fraud By Creating The Fairest, Most Profitable Advertising Marketplace Ever.
Companies / People I’ve Worked With
Podium Publishing
Empowering indie authors through award-winning audiobook production and world-class promotion.
+ learn more
Archangel Academy
The home for gifted, superhero, and mission-driven entrepreneurs.
+ learn more
Gino Wickman
The author of Rocketfuel and Traction. Helping entrepreneurs unlock their true growth potential.
+ learn more










What Founders Say
“For me, James is a cross between Gandalf, Morpheus, and Obe-Wan. He’s been my advisor, guide, and strategic lifeline on more occasions than I can count. From brainstorming incredible ideas to mapping out long and short term strategies, he’s helped me exponentially scale my business in both revenue and positive impact.”
Giovanni Marsico“Experiencing James in action is AWE inspiring. He lovingly and firmly guides me where I need it most, and helps bring out the visionary leader in me. He continually brings forward our company values in decision making, and this alignment directly helped land a 6-figure sponsorship deal within 6-months of my business launching. He’ a GENIUS with a BIG heart, who just gets it.”
Jennifer Love“James is a growth astronaut. He has this incredible ability to 1000x people’s visions and goals so they can make their maximum positive impact on the world. Not just in theory and vision, but in practical steps that remove bottlenecks and resistance. For each person he advises, James truly sees their unique peak potential before anyone else. He also provides masterful and individualized guidance to help them fully actualize it. ”
Lisa Ferguson“James is one of the smartest, kindest and most humble people I’ve ever met. He easily solves problems few others would dare even attempt. James uses his substantial intellect to identify root causes, and his deep emotional intelligence to empathize with those negatively affected by the challenge, to imagine and architect a better model. He is then able to communicate complicated solutions in everyday language for engineers to build. He makes big ideas possible.”
James Wallace
Core Values
I’m James Tonn. I co-founded Exponential University to support businesses and entrepreneurs committed to playing a bigger game and making a significant positive impact in the world. With this in mind, we created a strong set of core values to guide our organization that also act as our first set of evaluation criteria when considering which projects and founders we want to get involved with. They are:
People First, Business Second
Fairness
Creativity
Integrity
Exponential Growth
As Seen In…

CONTACT ME
Exponential University
Toronto, Ontario
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